Young Harris, Ga. | Young Harris College Athletics is proud to announce a new partnership with Athlete Launch, a personal branding and content creation platform founded by former YHC student Hutch Ezell. This collaboration represents a forward-thinking initiative aimed at helping Mountain Lion student-athletes grow their presence off the field and prepare for long-term success. 

Athlete Launch is a platform and community built to empower athletes by providing education, tools, and connection. Through step-by-step guidance on branding and content creation, strategic resources, and a network of like-minded athletes, the program equips student-athletes with the skills needed to build and leverage their personal brand. These efforts are designed to enhance visibility for NIL opportunities, grow audiences, and support life beyond college athletics. 

"As a former YHC athlete and now business owner, I'm thankful to have this opportunity and I'm excited to see how much these athletes can accomplish," said Hutch Ezell, founder of Athlete Launch. "I couldn't be more excited about this partnership in helping my former college take the next step in learning how to help their athletes grow and leverage their personal brand online." 

This partnership reflects Young Harris College's continued commitment to supporting its student-athletes in every aspect of their journey. By teaming up with Athlete Launch, Young Harris Athletics is providing its athletes with the tools and knowledge to thrive in today's digital and competitive landscape.